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BACI: on the End Child Marriage campaign trail

Monday, July 25, 2016 - 12:07

In 2015, ActionAid Ghana, in partnership with UNICEF, started the End Child Marriage campaign to reduce the incidence of child marriage in Ghana. The campaign targets 4 regions where cases of child marriages are most prevalent: Upper East, Upper West, Brong Ahafo and Greater Accra regions.

The objectives of the campaign are:

1. To reduce social-cultural practices that facilitate the incidence of child marriages in the targeted communities;

2. To build the capacities of girls aged 12-17 years to claim their rights, resist child marriage and focus on education.

In May, ActionAid Ghana unveiled Abigail Baciara Bentie, popularly known as BACI, winner of 2014’s TV3 Ghana’s Most Beautiful, as the ambassador for its End Child Marriage campaign.

Statistics show that the Upper East region records the highest number of child marriages. Out of an average figure of 50% girls, 36.2% who were married fall between the ages of 10 to 16 years.

The sensitisation tour began in Bolgatanga at the A1 Radio Station.

ActionAid organised a girls’ conference in Baansi in the Binduri district, where 50 selected girls and 15 head teachers from selected communities in the Upper East region interacted with BACI on child marriage.

Pictures of the girls' conference:

File 34809ActionAid and BACI signing the Memorandum of Understanding (MOU)

File 34811Media dialogue on child marriage in the Upper East region

File 34813Self-esteem and confidence building of selected girls in the Upper East region

File 34815Debate between girls on causes of child marriage

File 34817Students, teachers, partners and ActionAid all agree: Child marriage must end!

File 34821We will end child marriage!